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Abet Laminati supports the exhibition “CARISSIMO PINOCCHIO”, at the ADI Design Museum

ADI Design Museum presents the exhibition ‘Dear Pinocchio, Italian designers and graphic artists redesign the most famous puppet in the world’, curated by Giulio Iacchetti and designed by Matteo Vercelloni, with the graphic project by Federica Marziale Iadevaia.


On the occasion of the 140th anniversary of the first edition of Carlo Collodi’s book “The Adventures of Pinocchio”, the ADI Design Museum will be presenting a selection of projects dedicated to the icon that has inspired generations of creative thinkers. The event will run from 30th November 2023 to 4th February 2024.
On display will be 62 new projects by 31 designers and 31 graphic designers that will be auctioned for charity at the end of the presentation in Italy and the subsequent tour.


The exhibition is supported by Abet Laminati, which has provided some solid-coloured laminates, 411 Bianco and 1830 Grigio Etna from the Colours collection as well as others in digital print to create the displays for the artworks on show.

Art direction

Giulio Iacchetti

Matteo Ragni

Graphic project

Alessandro Boscarino

Valerio Aprigliano

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Web development

Marco Tonet

Irene Sartor

Nicola Carpene

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Content curation

Silvia Cortese

Photos

Max Rommel

Gaia Anselmi Tamburrini