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Abet Laminati flies to New York in the new wellness oasis of QC terme
In the historic district of Governors Island, a few minutes by ferry from Manhattan, QC Terme has recently inaugurated a new and exclusive oasis of wellness.
QC NY – the latest site opened by the group founded by Andrea and Saverio Quadrio Curzio, which includes wellness and spa centers, resorts and design hotels in Bormio, Pré Saint Didier, Milan, Turin, Rome, San Pellegrino Terme, in the Dolomites, and in Chamonix Mont-Blanc – it is the first step in the development that will take place in North American in the next years.
For this project, the Italian group has renovated a disused military complex that includes a large green space with almost 4,000 hectares of parkland and some Victorian buildings, transforming it into a temple of wellness with a backdrop of the New York skyline and the Statue of Liberty.
The excellence of Made in Italy stands out in the design and choice of materials. Abet Laminati was called to participate in the creation of this oasis of beauty and peace a few steps from the city centre.
All the lockers in the dressing rooms were made using laminate and were decorated with a special white and grey micro pattern created in digital printing by Abet, exclusively for QC Terme.
Abet Digital, in fact, offers a tailor-made service and many solutions, from the printing subject to the surface finish, always guaranteeing maximum flexibility in the realisation and great aesthetic impact.
Abet Laminati and its solutions sit alongside this great Italian house that celebrates New York.
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Art direction
Giulio Iacchetti
Matteo Ragni
Graphic project
Web development
Content curation
Silvia Cortese
Photos
Max Rommel
Gaia Anselmi Tamburrini