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The Match, Hotel
Cervia – Italiy
Project: CENEREstudio
Photo credit: Riccardo Pasciucco
Laminates: Print HPL, Colors Collection: 468 Giallo Canarie; Viola Madras 423; Giallo Pop 861 tutto fin. SEI.
The Match hotel is a leap in time that maintains a contemporary, fresh and pop aesthetic.
In a geographical area, Romagna, where hospitality and sharing are culturally rooted, the project for The Match Hotel in Cervia, created by CENEREstudio, addresses the theme of the meeting, developing it however with a retro-pop approach. The chosen palette, in which the protagonists are the HPL laminates from the Colors collection, takes inspiration from the aesthetics of 80s video games. In addition to the 10X10 tiles that simulate the pixels of old screens, the bright and high-contrast colors of the laminates make us take a leap in time while maintaining a contemporary, fresh and pop aesthetic.
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Art direction
Giulio Iacchetti
Matteo Ragni
Graphic project
Web development
Content curation
Silvia Cortese
Photos
Max Rommel
Gaia Anselmi Tamburrini